Shop teardowns

What works and what doesn't in the shops of real mobile games: value ladders, bundles, offers and the math behind them.

Match Factory
Shop teardownsOctober 25, 2026

Match Factory's Shop: Royal Match, Divided by 10

Royal Match's coin ladder divided by 10, broken in euros: a €9.99 pack with no bonus, sold right under a €9.99 bundle that has the same coins plus 6 boosters.

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Yarn Loop
Shop teardownsApril 16, 2026

What's Wrong With Yarn Loop's Game Shop?

Yarn Loop copies Pixel Flow's shop, flaws included: Pack 3 gives the same 556 coins/€ as Pack 2, and the €22.99 Mega Bundle drops to ×1.11 value from the Big Bundle's ×1.28.

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Cake Sort
Shop teardownsApril 7, 2026

What's Wrong with Cake Sort's Game Shop?

Cake Sort's coin ladder climbs cleanly to a 2.98 value index, but the Starter Pack has no urgency, VIP is missing from the shop and Ultra is exactly 2× Super for 2× the price.

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Magic Sort
Shop teardownsMarch 24, 2026

What's Wrong With Magic Sort's Game Shop?

A solid Royal Match-style shop with no critical defects, but the €17.99 coin pack gives the same 1.11 value index as the €8.99 one and the free Daily Bonus is hidden.

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Link Legends
Shop teardownsMarch 11, 2026

What's Wrong with Link Legends' Game Shop?

A compact 3-section shop with a smart free Lucky Pack on a 3-hour cooldown, and coin packs where the €5.99 pack gives less than three €1.99 packs.

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Homescapes
Shop teardownsMarch 4, 2026

What's Wrong with Homescapes's Game Shop

Homescapes shop teardown: a clean coin ladder up to a 2× top pack, but the €0.99 intro offer has no one-time marker and Kits scale 1:1 across four tiers.

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Pixel Flow
Shop teardownsFebruary 26, 2026

What's Wrong with Pixel Flow's Game Shop?

Pixel Flow shop teardown: clean monotonic coin pricing up to a 2× top pack, a dead zone between Pack 2 and Pack 3, and a Medium Bundle with the worst booster value.

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Dreamy Rooms
Shop teardownsFebruary 11, 2026

What's Wrong with Dreamy Rooms' Game Shop?

Dreamy Rooms shop teardown: bundles scale correctly, but the €5.99 coin pack gives 13.6% fewer coins per euro than the €1.99 base pack.

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The book

Game Shops: Ultimate Guidelines

300+ pages of shop frameworks, pricing math and real shop breakdowns.

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For studios

Game Shop Snapshot

Your shop's top 5 issues with the numbers behind each one, in 3 business days. $149.

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